Tags

brands

Innovation, intellectual property key to strengthening Vietnamese brands: forum

Innovation, intellectual property key to strengthening Vietnamese brands: forum

Innovation, intellectual property, and digital transformation will be crucial to building stronger Vietnamese brands and improving the competitiveness of local businesses, the ASIA R&D CONNECT 2026 Forum heard in HCM City on July 22.
Shopee announces business strategy focusing on AI

Shopee announces business strategy focusing on AI

Leading e-commerce platform Shopee has recently unveiled its commitment to continued investments in AI, operational infrastructure, and value-added solutions to empower sellers, brands, and partners in the dynamic digital landscape.
Shopee announces business strategy focusing on AI

Shopee announces business strategy focusing on AI

Leading e-commerce platform Shopee has recently unveiled its commitment to continued investments in AI, operational infrastructure, and value-added solutions to empower sellers, brands, and partners in the dynamic digital landscape.
Shopee Brands and Creators Summit 2026 set to be held in HCM City

Shopee Brands and Creators Summit 2026 set to be held in HCM City

Hundreds of brands, sellers, logistics partners, solution providers and content creators are expected to attend the Shopee Brands and Creators Summit 2026 in HCM City on June 30.
Ministry drafts new criteria for national brand products to encourage innovation

Ministry drafts new criteria for national brand products to encourage innovation

The ministry is drafting tougher criteria for the Việt Nam National Brand Programme, aiming to lift national competitiveness and target 1,000 products by 2030, nationwide.
Vietjet recognised among the most valuable airline brands in ASEAN

Vietjet recognised among the most valuable airline brands in ASEAN

According to Brand Finance, Vietjet’s recognition reflects its strong brand performance, expanding international footprint, and rising global reputation on the aviation map.
Digital transformation key to boost global reach for local products

Digital transformation key to boost global reach for local products

According to Nguyễn Thị Phương Uyên, a representative of Alibaba.com, Việt Nam’s exports remain stable despite tariff-related concerns.
Việt Nams top brands overcome challenges through digital transformation, sector growth

Việt Nam’s top brands overcome challenges through digital transformation, sector growth

The combined value of the country’s top 100 brands stands at US$38.4 billion, down 14 per cent from last year, according to Brand Finance’s Việt Nam 100 2025 report.
Digital brands – foundation for sustainable economic and business development

Digital brands – foundation for sustainable economic and business development

The early 21st century was defined by traditional brands built on logos and packaging, but today digital brands thrive on technology, data and experiences.
Phú Quốc to host first fish sauce festival this month

Phú Quốc to host first fish sauce festival this month

The inaugural Phú Quốcc fish sauce festival will take place from June 27–29, celebrating the island''s centuries-old craft with the theme “Essence of the Pearl Island.”
Fightback intensifies to protect brands June 7-8, 2025 vietnam

Fightback intensifies to protect brands June 7-8, 2025 vietnam

Faced with the widespread problem of fake goods infiltrating various sectors, traceability plays a key role in ensuring transparency, protecting consumers, and preserving brand name reputation.
HCM City hosts Thai trade fair

HCM City hosts Thai trade fair

Quality Thai products and services are on show at the annual “Top Thai Brands 2025” that opened in HCM City on Wednesday.
Top brands in Việt Nam in 2024 revealled

Top brands in Việt Nam in 2024 revealled

Shopee dethroned Samsung, which held the number one spot for three consecutive years, marking a turning point in Việt Nam''s e-commerce landscape. 
Vietcombank named most valuable brand in Việt Nam

Vietcombank named most valuable brand in Việt Nam

Vietcombank has become the most valuable brand in Việt Nam in 2024, according to a recently released report of Forbes Việt Nam.
133 enterprises honoured with National Quality Awards 2021-2023

133 enterprises honoured with National Quality Awards 2021-2023

The ceremony for the National Quality Awards and the Global Performance Excellence Awards for 2021-2023 will take place on December 18 at the Military Theatre in Hà Nội.