HÀ NỘI — The Vietnam Medical Tourism Alliance (VMTA) was officially launched in Hà Nội on Tuesday, marking the start of a strategic, cross-sector model aimed at positioning Việt Nam as a leading global hub for integrated medical tourism.

The alliance brings together stakeholders from healthcare, tourism, technology and finance to develop a unified ecosystem aligned with international standards. It operates under the orientation of the Vietnam National Authority of Tourism and the Ministry of Health's Department of Medical Service Administration.

The partnership has set ambitious targets for 2030. These include building an integrated network linking travel agencies, tour operators, accommodation providers and internationally accredited healthcare facilities; attracting an additional 1-2 million medical tourists to Việt Nam; increasing average stays from seven to eight nights to 15-30 nights; and generating annual revenue of US$3-5 billion.

The alliance also aims to ensure that all transactions are conducted on digital platforms and to position Việt Nam as a leading destination in key medical tourism segments.