Vietnamese coffee exporters are stepping up efforts to penetrate Germany’s premium coffee segment through their participation in Kaffee Campus 2026, a major coffee event organised by the German Roasters Guild (Deutsche Röstergilde e.V.)
The province had approximately 26,120 hectares of Arabica coffee, with an estimated output of 37,724 tonnes of green coffee beans by the end of last year.
The Vietnam coffee pavilion was launched on April 15 within the framework of Coffee Expo Seoul 2026, held at the COEX Convention and Exhibition Centre in Seoul, the Republic of Korea (RoK).
Building a strong, internationally-recognised brand for Vietnamese Robusta coffee took centre stage at a recent forum held in Đắk Lắk province, which is considered the country''s "coffee capital" with the largest coffee area and highest output.
The Vietnam Coffee – Cocoa Association (Vicofa) has expressed confidence that coffee export revenue could surpass US$8 billion in 2025, far earlier than the original target of 2030.
The EU remained the largest coffee export market of Việt Nam, importing more than 367,000 tonnes worth $2 billion, a rise of 10.2 per cent in volume and 81.9 per cent in value.
Agricultural experts forecast that domestic prices may continue to to around VNĐ120,000 per kilogramme due to the downward trend in global markets. Key drivers behind recent price hikes, such as weather concerns and trade tensions, are showing signs of easing.
Algeria’s recent reduction of import duties on coffee offers a great opportunity for Vietnamese coffee to expand its presence in the North African market.
Sustainable production is key for Vietnamese coffee to further exploit the UK – Việt Nam Free Trade Agreement (UKVFTA), to grow the market in a country full of green-aware consumers.