Between 2020 and 2025, authorities nationwide detected and handled about 120,000 - 190,000 cases of smuggling, trade fraud and counterfeit goods each year with trade fraud accounting for the largest share of around 79-88 per cent.
Việt Nam’s e-commerce market is projected to reach approximately US$31 billion in 2025, marking a year-on-year increase of 25.5 per cent and accounting for 10 per cent of the country’s total retail sales of goods and services.
The average score of the rankings is 9.3 points. The gap in e-commerce development between the two major economic centres–Hà Nội and HCM City–and the remaining provinces and cities is very large.
2025 marked an important institutional and strategic shift for Việt Nam''s e-commerce sector with the issuance of the national e-commerce development master plan for 2026-30 and the Law on E-commerce, which was just passed on December 10.
Việt Nam’s E-commerce and Digital Economy Agency (iDEA) and Shopee signed a Memorandum of Understanding (MOU) to promote and support Vietnamese micro, small and medium enterprises (MSMEs) to grow e-commerce exports to Southeast Asian markets.
Under the MoU, the two sides will work together to boost B2C online exports by Việt Nam’s micro-, small- and medium-sized enterprises (MSMEs) to ASEAN and global markets.
Vietnam E-commerce Association (Vecom) reported that about 70 per cent of Vietnamese consumers now shop online regularly, with annual growth of 22–27 per cent. This surge is expanding demand for essential goods alongside traditional best-sellers such as fashion, electronics and...
Việt Nam ranks among the countries with the fastest e-commerce growth in the region, in the global top 10 for growth rate, and third in Southeast Asia in market size.
The draft law consists of 7 chapters and 55 articles, defining the rights and responsibilities of entities such as e-merchants online business individuals e-commerce platforms logistics, payment, advertising services providers and foreign organisations and enterprises with cross-border activities in Việt...
Data show the broader e-commerce tax intake – covering all domestic and foreign suppliers – reached VNĐ152 trillion ($5.63 billion) in the first nine months of 2025, up 64 per cent year-on-year.
The Vietnam Competition Commission received 144 complaints and suggestions from consumers in the e-commerce sector in the first nine months of this year.