HCM CITY — KIDO Group Corporation officially unveiled AI Realities Joint Stock Company (AIRO), becoming a pioneer in bringing AI technology to the Vietnamese market.

At the launching ceremony, AIRO also introduced six comprehensive sales and marketing service packages to businesses, along with investments in film and digital special effects technology and AI-based advertising TVC, with plans for expansion into the Southeast Asian market.

The company's establishment comes at a time when the social commerce market in Viet Nam is projected to grow by 25.4 per cent annually, reaching US$5 billion by 2025.

Artificial Intelligence (AI) has emerged as a key technology of the fourth industrial revolution, playing a vital role in shaping the e-commerce landscape by enhancing customer experiences through live streaming and analysing shopping behaviours and consumer trends to optimise supply chain management and profitability.

Trần Lệ Nguyên, CEO of KIDO Corporation and chairman of the board of directors of AIRO, emphasised that AI is at the forefront of transformative growth, transitioning from a futuristic concept to a fundamental element across various industries, from content production and marketing to business operations and artistic creation.

Nguyên highlighted that in addition to providing sales and marketing solutions, AIRO's mission encompasses fostering innovation in the film, advertising, and television industries through the development of modern special effects, resulting in efficiency gains in both pre-production and post-production processes.

AIRO is structured as a technology enterprise model, built on two core pillars - AI technology and a social commerce platform. The company focuses on leveraging AI technology to deliver comprehensive sales and marketing solutions, utilising market data and consumer behaviour analysis to enhance customer engagement and drive revenue generation in the digital ecosystem.

Collaborating with strategic partners, AIRO aims to contribute to the evolution of film and television culture through AI-supported initiatives, while providing cost-effective marketing solutions to businesses.

Alongside investments in film projects, AIRO collaborates with renowned directors to integrate cutting-edge AI-generated special effects into upcoming movie productions. 

The company also partners with the CJ Culture Fund to support the incorporation of special effects in short films, fostering emerging talent within the Vietnamese film industry.

AIRO has assembled a top-tier team in the field of artificial intelligence, comprising experienced professionals who receive ongoing training under the guidance of leading AI experts from China. 

The company is a joint venture between the KIDO Group and Yuguang Tongchen Company, a prominent AI firm based in China, with 51 per cent ownership held by KIDO and 49 per cent by Yuguang Tongchen, operating in both Việt Nam and China. — VNS