AEON continues to keep prices stable, supporting consumers in overcoming cost pressures
These efforts not only contribute to maintaining reasonable prices for customers but also aim to provide a wider variety of choices to meet the daily shopping needs of families.
HCM CITY — AEON Vietnam has announced it will continue to support customers through practical pricing solutions, helping families better manage their budgets and meet their daily shopping needs.
The move aims to help consumers overcome cost pressures and cope with daily living costs.
The company is implementing three key initiatives: the 'Always Low Price' programme from August to October 2026, 'Everyday Low Price' and 'Happy Wednesday', which offers competitive prices on essential products and fresh food.
The offers are available through both online and offline channels across AEON Vietnam’s nationwide network of General Merchandise Stores & Supermarkets (GMS) and Super Supermarkets (SSM), thereby expanding customers’ access to essential products at competitive prices.
Through these initiatives, AEON Vietnam aims to become a reliable shopping destination offering stable prices and providing practical value to families through pricing solutions and a diverse product assortment. Through these efforts, customers can shop with peace of mind, enjoy flexibility in shopping methods, and better manage their spending, whether shopping in stores or online, contributing to maintaining their daily quality of life.
The 'Always Low Price' programme is implemented from August to October 2026, focusing on frequently purchased essential food items such as vegetables, fruits, meat, and seafood across all GMS & SSM nationwide.
In parallel with 'Always Low Price', AEON Vietnam continues to maintain the 'Everyday Low Price' programme throughout the year, focusing on essential products such as vegetables, fruits, meat, seafood that are frequently selected by customers and directly impact household budgets.
The 'Happy Wednesday' programme offers weekly promotions, particularly on fresh vegetables and essential food items such as fresh food, frozen products and dairy.
To support the maintenance of reasonable pricing for essential products amid continued market fluctuations, AEON Vietnam continues to closely collaborate with suppliers to optimise supply and control costs.
In parallel, AEON Vietnam continues to develop its private brand TOPVALU product assortment, offering a wide range of choices across essential consumer goods and food categories. — BIZHUB
