HÀ NỘI — As part of the 2025 Autumn Fair, the Trade Promotion Agency under the Ministry of Industry and Trade will organise the Go Digital – Go Global workshop on upgrading Vietnamese enterprises through applying digital technology and connecting to global markets.

The event will take place at 8am on October 27, at Sapphire Room 5, VinPalace Convention Center, Vietnam Exhibition Center (VEC), Đông Anh, Hà Nội. It is expected to attract more than 200 delegates.

The workshop will feature the participation and exchange of insights from many leading global and Vietnamese e-commerce corporations along with representatives from prominent Vietnamese export enterprises.

This workshop aims to serve as a key forum for Vietnamese enterprises to access global e-commerce trends, enhance their digital capacity and promote e-commerce applications to expand domestic consumption and online export channels.

It also offers an opportunity for businesses to meet and learn directly from international experts while exploring government support programmes for participation in national and cross-border e-commerce platforms.

“The organising committee hopes that through this workshop, enterprises will gain new insights and experiences in advanced multi-platform e-commerce, both domestically and internationally," said Nguyễn Thị Thu Thủy, Deputy Director of the Center for Trade and Investment Promotion Support, Department of Trade Promotion.

"This will help businesses increase opportunities to promote their brands and products and make new strides in developing domestic and export markets.”

The workshop will include several thematic discussion sessions for the Vietnamese business community, focusing on topics such as trends in applying digital technology to promote global trade, opportunities and challenges for Vietnamese businesses in cross-border e-commerce and connecting manufacturers with domestic consumers.

Other topics also are online trading platforms for Vietnamese export enterprises, safe cross-border payments and cost optimisation for businesses, digital technology in logistics and supply chain management, trade promotion through online exhibition platforms, effective communication solutions on digital platforms and market expansion strategies and payment methods for Vietnamese enterprises.

In addition to expert presentations, a direct consulting area will be available, where businesses can receive specific guidance on strategies and methods for joining e-commerce platforms as well as access information about the Ministry of Industry and Trade’s support programmes for digital transformation.

With the participation of representatives from state management agencies, business support organisations and enterprises in the fields of information technology and e-commerce at home and abroad, the workshop is expected to create strong momentum for enhancing Vietnam’s digital trade capabilities, contributing to the broader development of Vietnamese goods in both domestic and global markets.

The Trade Promotion Agency respectfully invites interested enterprises, associations and organisations to register for the workshop at the following link: https://forms.gle/UycaoaHSi7KhBJ897. — VNS